Bundle: what it means for your landing page
Hookpair team. Updated
Several products sold together, often at a lower combined price.
Why it matters after the click
Bundles raise order value and can make an ad's promise complete ("everything you need"). The advertised product should stay visible as the hero.
Example
- Example
- Shampoo, conditioner and treatment as a set, with the treatment from the ad shown first.
Related terms
Free tool: Ad metrics calculator · CTR, CPC, CPM, conversion rate, cost per purchase and ROAS from the numbers in your ads manager.
Questions
What is bundle?
Several products sold together, often at a lower combined price.
Why does bundle matter for landing pages?
Bundles raise order value and can make an ad's promise complete ("everything you need"). The advertised product should stay visible as the hero.