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Free-shipping threshold: what it means for your landing page

Hookpair team. Updated 2026-10-24

The order value above which shipping is free.

Free-shipping threshold: The order value above which shipping is free.

Why it matters after the click

Stating it early prevents a surprise at checkout and nudges larger baskets.

Example

Free-shipping threshold

Example: "Free shipping over 50" in the top bar.

Related terms

Offer
Average order value (AOV)
Checkout abandonment

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Questions

What is free-shipping threshold?+

The order value above which shipping is free.

Why does free-shipping threshold matter for landing pages?+

Stating it early prevents a surprise at checkout and nudges larger baskets.

In this guide

Why it matters after the click
Example
Related terms

Read next

Offer: what it means for your landing pageOffer: What the visitor gets for buying now: price, discount, bundle, free shipping or a gift.
Average order value (AOV): what it means for your landing pageAverage order value (AOV): Total revenue divided by the number of orders.
Message match: why your landing page has to continue your adWhat message match means for Meta ads, how to check it in five minutes, and the smallest page changes that fix a broken match.